Instagram is replacing the Activity tab with a ‘Shop’ tab for select users as part of a global test. The traditional heart icon in Instagram’s navigation menu will be replaced with a shopping bag icon. Tapping on the new icon will take users to the Instagram Shop section that was introduced back in May. Previously Read more
This is a sponsored post written by Supermetrics. The opinions expressed in this article are the sponsor’s own. SEO reports come in many shapes and sizes, which is why it’s important to start building yours with a clear goal in mind. Do you want to: Track your website’s organic visibility in the SERPs? Get content Read more
Conference season is here! Of course, this year it looks a bit different. Instead of signing in at the front table and snagging seats next to some new pals, you’ll be setting up your computer as the main stage. For some, this is going to be a major learning curve. Virtual events can be tougher Read more
Pinterest is a huge social platform with 367 million monthly active users. Just look at its growth throughout the years. As a marketer, this means Pinterest is a promising platform to showcase your brand. But do you know everything there is to know about Pinterest? Here are 25 Pinterest facts to turn your head. 25 Read more
This week, Jess Budde, Greg Finn, and Christine “Shep” Zirnheld cover all the digital marketing headlines before you log off for the holiday weekend. Facebook will prioritize original reporting Facebook announced that they are updating their algorithm for news articles to prioritize original reporting. If many articles related to a certain topic link back to Read more
Failure. This concept comes up from time to time in digital PR. And lockdown – with its many webinars, social media updates, and the inherent challenges of the media landscape right now – has brought the idea of expectations to the forefront once again. There are various viewpoints around this. Some webinars/events/content have spoken of Read more
Thanks to our users, we receive hundreds of spam reports every day. While many of the spam reports lead to manual actions, they represent a small fraction of the manual actions we issue. Most of the manual actions come from the work our internal teams regularly do to detect spam and improve search results. Today Read more
Page speed has always been a crucial part of SEO work, and as more companies make the shift to online operations, optimization becomes more important than ever. However, it’s a complex subject that tends to be very technical. What are the most crucial things to understand about your site’s page speed, and how can you Read more
Sharing is caring! Changes to How Google Might Rank Image Search Results We are seeing more references to machine learning in how Google is ranking pages and other documents in search results. That seems to be a direction that will leave what we know as traditional, or old school signals that are referred to as Read more