Read too many blogs explaining the art of disavowing backlinks based on the referring site’s link metrics and now just ready to pull out your hair?  Before you do you may benefit from getting back to the important stuff…the basics: Focus more on your backlinks than keywords more than you usually do Have backlinks link Read more

There was a discussion Twitter about competitor research and duplicating the SEO strategy. The person researched their competitor and found obvious examples of spammy tactics that obviously were helping. John Mueller entered the discussion and gave an answer that gave a profound insight into competitor research. Here is the original question on Twitter “Hey SEO’s Read more

Retail clients are battling tough economics offline and tough competitors online. They need every bit of help your agency can give them.  I was heartened when 75 percent of the 1,400+ respondents to the Moz State of Local SEO Industry Report 2019 shared that they contribute to offline strategy recommendations either frequently or at least Read more

Google recommends verifying all versions of a website — http, https, www, and non-www — in order to get the most comprehensive view of your site in Google Search Console. Unfortunately, many separate listings can make it hard for webmasters to understand the full picture of how Google “sees” their domain as a whole. To Read more

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